I've been working on doing better with social media. Thanks to Buffer, my Twitter and Facebook accounts are all full of interesting things for my followers- and I'm working on growing those followers, too. Here's an interesting blog post they did that helped me, and I'm sure it will help you too.
Quick tips: The best general strategies for growing your audience
Regardless of the social network you choose, there seem to be some similar, high-level strategies that apply to every network—Twitter, Facebook, Pinterest, Google+, LinkedIn, and Instagram.
If you’re looking to build your profile and add new followers, here are some of the standard best practices. Lots more detail on each of these below.